Mobile Marketing is the trend of the future. Off the 300 million existing mobile users in India, 17% use mobiles to search for information through the internet.
Companies are realizing that Mobiles are fast becoming a valuable and critical element for customer relationship.
When a consumer looking for product information reaches the webstores of Manufacturers or their dealers/retailers, he has the option of submitting his Mobile number for more information on the product. This cache of Mobile numbers is an important lead generation tool for the Manufacturer and its channel network.
MartJack’s Mobile CRM solution enables Manufacturers and their channel network to maintain a point of contact with the consumer through his mobile phone. Manufacturers and their dealers/retailers can send customised SMS messages to consumers, to inform them of deals/bargains/promotions etc.
Consumers can search for a nearby store on their mobiles by simply searching by PIN CODE (Zip code) or name of a city on the Retailer’s webstore. The results will be available in an instant empowering the consumer with ‘information on the go’.
Consumers can search for product availability on their mobiles. The consumer will get ‘information on the go’ enabling him to make a purchase at the store nearest to him.
Consumers can search for deals and bargains available on their mobiles through the retailer webstore. The consumer will get ‘information on the go’ that he can download on his mobile.
